Direct Response TV Media Buyer Job at Property Leads, Remote

SzNKNG9OWng0TTFML2ZmYk05enh0bGFJYmc9PQ==
  • Property Leads
  • Remote

Job Description

Direct Response TV Media Buyer

Location: Remote (U.S. preferred)

About Property Leads

Property Leads is a fast-growing performance marketing company revolutionizing lead generation for real estate investors. We deliver high-quality, motivated seller leads to real estate professionals using data, creative, and media arbitrage at scale.

Role Overview

We're hiring a Direct Response TV Media Buyer to own national linear cable TV media buying . This is a hands-on, high-impact role focused on driving high-volume, low-cost leads at strong CPLs and ROAS.

You'll be responsible for negotiating efficient buys with TV networks , identifying high-value inventory, managing campaign flighting and pacing, and working with our growth and analytics teams to measure and optimize performance.

We are not looking for a brand-focused planner. We want a DR buyer who lives for low CPMs, high frequency, and strong conversion rates. You should know how to find undervalued inventory, stretch every dollar, and get campaigns live quickly.

What You'll Do

  • Own media buying for national linear cable TV campaigns from end to end

  • Identify, negotiate, and secure highly efficient DR inventory across cable networks and dayparts

  • Optimize buys for cost-per-lead and ROAS , not just impressions or GRPs

  • Coordinate with internal growth team to align buys with landing pages, creative, and call tracking

  • Monitor pacing, air dates, clearance rates, and performance daily

  • Manage relationships with TV networks, rep firms, and DR media sellers

  • Test and scale new stations, programs, and formats based on performance

  • Report on KPIs including spend, CPL, conversion rate, lead quality, and return on ad spend

Who You Are

  • 2–5+ years experience buying direct response linear TV , ideally across national cable networks

  • Deep understanding of DR metrics (CPL, CPV, frequency, clearance, etc.)

  • Proven ability to negotiate low CPMs and uncover undervalued remnant inventory

  • Strong working knowledge of media planning tools, spreadsheets, and tracking workflows

  • Comfortable operating independently and making fast decisions with imperfect information

  • Analytical mindset—you can spot patterns in performance and adjust strategy accordingly

  • Strong communication skills with vendors, reps, and internal stakeholders

Bonus Points

  • Experience with call tracking tools, attribution platforms, or lead generation funnels

  • Familiarity with response forecasting and historical clearance data

  • Prior experience working at a DR agency or in-house buying team

  • Exposure to programmatic or CTV buying (a plus, not required)

Why Join Property Leads?

  • 100% remote – work from anywhere

  • Help scale a proven growth engine into national TV

  • Focus on performance, not fluff—real numbers, real results

  • Fast-moving team, low bureaucracy, high ownership

  • Competitive compensation with upside potential

Job Tags

Remote job,

Similar Jobs

Community Unit School District 200

Assistant Principal - Athletic Director (WNHS) Job at Community Unit School District 200

 ...Position Type: Administration-Athletic Director - High School - Wheaton North Date Posted: 1/6/2026 Location: Wheaton North High...  ...Community Unit School District is looking for a High School Assistant Principal for Athletics. DEFINITION: The Assistant... 

Cabela's

Rigger Job at Cabela's

POSITION SUMMARY: The Rigger uses mechanical and power tools to install and connect motors and accessories on boats or ATVs as per factory specifications or as specified on work orders. ESSENTIAL FUNCTIONS: Supports a strong commitment to world class customer...

865 Stone Street

Nurse Educator NPDP - Med Surg / Tele / Cardiac Job at 865 Stone Street

 ...Job Title: Nurse Educator NPDP Location: RWJUH Rahway Hospital Department Name: Develop Innovation & Research Req #: 0000225353 Status: Salaried Shift: Day Pay Range: $103,351.00 $145,986.00 per year Pay Transparency: The above reflects the anticipated... 

SIU Consultant Group

Data Entry Assistant Job at SIU Consultant Group

 ...involves entering and updating information accurately while working from home. Its an easy task position, ideal for beginners or anyone looking...  ...remote work. Responsibilities Enter data into online systems or spreadsheets Update and organize existing... 

Wabtec

Senior Oracle Database Administrator Job at Wabtec

 ...locations, reporting to Vice President of DI, Database & Enterprise Tools. This team is...  ...delivering mission-critical database and Oracle EBS solutions. How will you make...  ...or higher)~ Expertise in Oracle 19c administration and related tools ~ Proven experience...